About Maybelline New York
Maybelline was founded in Chicago in 1915 by the pharmacist Thomas Lyle Williams, who named his eye product after his older sister Mabel. In 1917 the company launched Maybelline Cake Mascara, described as the first modern eye cosmetic for everyday use. L'Oréal acquired the brand in 1996, and its headquarters moved to New York City that year.
Make-up formulas, counted
INCIMondo lists 10 Maybelline New York products, mainly make-up and lip care. ALUMINUM HYDROXIDE – a mineral used as an opacifier and pigment coating – is the most frequent ingredient after water, followed by BUTYLENE GLYCOL, CAPRYLYL GLYCOL, PHENOXYETHANOL and SILICA.
Only 1 of the 10 formulas contains fragrance ingredients, and 1 contains denatured alcohol (ALCOHOL DENAT.). Silicones appear in 5, while parabens are absent.
Reading Maybelline make-up
Like most make-up, Maybelline lists colourants by Colour Index number, frequently after “+/-” or “may contain” – a block that covers all shades of a product. Silicones such as DIMETHICONE end in -cone or -siloxane if you want to spot them.
Sources: Maybelline – Wikipedia
Products (10)
- Maybelline New York Cloudtopia Köpük Dokulu Mat Allık 03 Divine Crimson
- Maybelline New York Cloudtopia Köpük Dokulu Mat Allık 05 Coral Illusion
- Maybelline New York Cloudtopia Köpük Dokulu Mat Allık 07 Moonlit Rose
- Maybelline New York Colossal Bubble Washable Mascara
- Maybelline New York Lash Sensational Firework Black Mascara
- Maybelline New York Lifter Plump & Glow Aydınlatan Fondöten 110
- Maybelline New York Super Lock Brow Glue 257 Medium Brown
- Maybelline New York Super Lock Brow Glue Clear
- Maybelline New York Super Lock Brow Glue Kaş Sabitleyici Maskara Deep Brown
- Maybelline New York Super Stay Matte Ink Liquid Lipstick - 20 Pioneer
Most common ingredients
Ingredients that appear most often in Maybelline New York formulas (excluding water, glycerin and fragrance).