About Urban Care
Urban Care is a Turkish hair care brand founded by Selen Yorgun Tavit and part of Selen Kozmetik. It describes its production as vegan, citing V-Label and PETA certifications, and by 2022 was exporting to around 15 countries, including Germany, the UK, Spain and Australia. The range centres on shampoos, conditioners and other hair care with plant-based formulas.
Proteins and leave-ins
Hair care dominates the 8 Urban Care products we list: a No:4 Bond Plex repair mask, a No:6 Bond Plex hair oil, argan and keratin leave-in creams, a hibiscus and shea curl cream, a curl gel and a biotin and caffeine tonic. AQUA is in all 8, PARFUM in 7 and LINALOOL in 6; plant proteins – HYDROLYZED SOY, WHEAT and CORN PROTEIN – appear in 5 each.
Fragrance is declared in 7 formulas (88%) and silicones in 3 (38%). Denatured alcohol (ALCOHOL DENAT.) appears in 1 (13%); there are no parabens.
Keratin without animal sources
Since the brand states its formulas are vegan, a product name like "Argan Oil & Keratin" is worth checking against the list: plant-derived proteins appear under names such as HYDROLYZED WHEAT PROTEIN or HYDROLYZED SOY PROTEIN. Leave-in creams and oils stay on the hair, so compare them with each other rather than with shampoos.
Sources: Para Dergi – Vegan saç bakım markasıyla 15 ülkeye ihracat yapıyor
Products (8)
- Urban Care Argan Oil & Keratin Besleyici ve Kırılma Karşıtı Saç Bakım Şampuanı
- Urban Care Argan Oil & Keratin Kırılma Karşıtı ve Besleyici Saç Bakım Kremi
- Urban Care Argan Yağı & Keratin Sıvı Saç Bakım Kremi
- Urban Care Biotin & Caffeine
- Urban Care Hibiscus & Shea Butter Bukle Belirginleştirici Saç Bakım Kremi
- Urban Care No:4 Bond Plex Onarıcı Maske 230 ml
- Urban Care No:6 Bond Plex Saç Bakım Yağı 100 ml
- Urban Care Style Guide Elastic Curl Hair Gel
Most common ingredients
Ingredients that appear most often in Urban Care formulas (excluding water, glycerin and fragrance).